Unbiased insights into how your brands, sales team, and operations are really performing.
As an owner or investor, you need clarity—not just reports. CraftOps Solutions delivers independent, data-driven assessments of your sales operations, team performance, and growth infrastructure.
The Challenge
You're funding the business. You're trusting your leadership team. But do you have full visibility into:
- Whether your CRM and data systems are actually being used effectively?
- How your sales team is performing against goals—and where gaps exist?
- If your organizational structure supports growth or creates bottlenecks?
- Whether your marketing and sales budgets are allocated strategically?
- If new product launches are being executed with discipline and accountability?
Most ownership groups receive monthly summaries and revenue reports—but those don't always tell the full story.
What We Provide
Ongoing Monitoring & Advisory
Operational Health Assessments
- Independent reporting directly to ownership
- Quarterly check-ins to ensure systems stay on track
- Strategic input on hiring, structure, and growth planning
Operational Health Assessments
Operational Health Assessments
- Deep-dive audits of CRM systems, data hygiene, and reporting accuracy
- Sales team performance reviews (activity, pipeline management, goal attainment)
- Territory and account coverage analysis
- Process gaps and inefficiency identification
Competitive Benchmarking & Market Position Analysis
- Performance comparison against industry standards and competitors
- Market share and distribution footprint analysis
- Pricing and margin competitiveness assessment
- Growth opportunity identification in underserved markets
Organizational Structure Reviews
Budget & Resource Allocation Analysis
- Evaluation of current roles, reporting lines, and team capacity
- Identification of structural bottlenecks or misalignment
- Recommendations for scaling the team effectively
Budget & Resource Allocation Analysis
Budget & Resource Allocation Analysis
Budget & Resource Allocation Analysis
- Review of sales and marketing spend vs. results
- Fund allocation recommendations across departments and initiatives
- ROI assessment on key programs and investments